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DTS Play-Fi Accelerates Expansion Into Smart TVs

August 2, 2023 Xperi

DTS Play-Fi is well recognized by the industry for its award-winning technology – creating a wireless audio streaming platform, seamlessly connecting TVs with multiple audio devices including sound bars and speakers, for an immersive home entertainment experience. Over the past year, the Play-Fi team has been diligently adding new partners to their ecosystem to allow consumers more ways to access the content they want from major music platforms and popular streaming services. Specifically, DTS Play-Fi has expanded support into the smart TV ecosystem, allowing OEMs to easily adopt and power the wireless home entertainment experience. This expanded compatibility allows for seamless multi-room playback and enables whole home audio.

According to a recent consumer survey by DTS Play-Fi, 71% of respondents are more likely to purchase a TV that supports wireless surround sound speakers, compared with a TV that does not support this feature. Additionally, 58% of respondents are more likely to purchase a TV that can be used as part of a whole-home music system. DTS Play-Fi enables both, supporting multi-room music playback and wireless surround sound including the ability to connect TVs and speakers together for playback – all working over standard Wi-Fi, removing the need for wires. Devices don’t need to be from the same brand, so consumers can mix and match DTS Play-Fi devices to create the wireless entertainment setup they’re looking for.

By working directly with companies behind the industry’s leading TV system-on-chip (SoC) manufacturers, reference platforms, and operating systems, DTS Play-Fi is making it easy for TV OEMs to adopt “Hi-Fi over Wi-Fi” in next-generation smart TVs – some new partners include Mediatek, Hisense’s VidaaOS and Novatek Microelectronics. The latest partnerships give TV OEMs access to a unique suite of wireless technologies that utilize the same Wi-Fi radio already built-into smart TVs, eliminating additional hardware costs while providing shorter integration times and faster time-to-market.

DTS Play-Fi brings immersive, surround sound to any home and with the use of smart TVs anyone can have a seamless and synchronized home theater experience.

Stay up to date on the latest technology and insights from DTS here.

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